SYDNEY – February 5 2026 – DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimise ad performance and prove campaign outcomes, today announced it has appointed industry veteran Robert Millett as Business Director Melbourne, its first hire in the state of Victoria.
Millett will oversee existing client relationships while driving business growth in the market for DV. The company’s expansion in APAC is accelerating - it launched operations in Malaysia last year, and has increased its APAC employee numbers by 63% in the past three years.
Millett was formerly head of Digital at Starcom in Melbourne, where he worked for nearly a decade.
“I'm incredibly excited to be DV’s first hire in Victoria and to lead our expansion in this vibrant market. My focus will be on ensuring our local partners can leverage DV's cutting-edge verification and performance solutions,” said Millett.
He added: “As the digital landscape across multiple platforms evolves rapidly, ensuring media transparency, quality and effectiveness is more critical than ever. I can't wait to work with local partners and brands to leverage DV's cutting-edge verification and performance solutions to drive superior results from their digital investments."
Further reinforcing its growth in Australia, DV has expanded with four key appointments: Joseph Wilson and Josephine Driscoll as Integrated Solutions Directors, and Thanik Asawasirisilp and Vikrant Bhalerao as Senior Account Managers. Together, these hires deepen DV’s local expertise and capacity to deliver AI-powered optimisation, measurement and automation at scale – helping agencies and brands achieve greater transparency, efficiency and media effectiveness.
“As APAC’s digital ecosystem grows at an unprecedented pace, advertisers are looking for trusted partners who combine global technology leadership with local expertise,” said Mark Zagorski, CEO of DoubleVerify. “Our expansion across the region ensures brands have the technology, insights and support needed to drive clarity, confidence and stronger performance from their media investments.”
DV’s Australian growth is also driven by strong partnerships with leading brands and agencies. Colgate-Palmolive Australia successfully used DV’s pre-bid brand suitability controls to improve media quality across its video advertising campaigns. These partnerships — alongside recent product innovations, such as the rollout of DV Authentic AdVantage™ and the acquisition of Rockerbox, a global leader in marketing attribution — further reinforce DV’s leadership in media effectiveness across the region. DV also announced in December that it had worked with consumer health company Haleon in Australia, and boosted its brand suitability rate by 6%.
Australia’s vast geography creates distinct advertising markets across states, each with unique regulatory requirements and media consumption patterns,” said Conrad Tallariti, Managing Director, APAC at DoubleVerify. “DV’s state-level geographic capabilities help brands address regional market complexity—particularly in highly regulated categories— while optimising media performance across fragmented markets. With Robert’s proven expertise in digital strategy, we’re well-positioned to deliver even greater value to Australian advertisers navigating this complexity.”
DV’s APAC expansion builds on its mission to provide the world’s largest brands, agencies and platforms with the tools to verify ad quality and maximise media effectiveness globally.
For more information about DoubleVerify, visit http://www.doubleverify.com.
About DoubleVerify
DoubleVerify (“DV”) (NYSE: DV) is the industry’s leading media effectiveness platform, leveraging AI to drive superior outcomes for global brands. By creating more effective, transparent ad transactions, DV strengthens the digital advertising ecosystem, ensuring a fair value exchange between buyers and sellers of digital media.