CTV測定の最強ガイド

DoubleVerify（DV）のミッションは、広告エコシステムをより強固で、より安全で、より安心なものにすることです。その一環として、DVは広告主がコネクテッドTV（CTV）への投資を測定し、保護できるよう尽力しています。このガイドでは、以下の項目を学ぶことができます。

CTVにおいてメディア品質の課題がどのように発生するか
CTVとオーバーザトップ (OTT) の違い
CTV広告のメリット
CTVの世界的な現状
CTVにおける検証の重要性
OTTとCTVの品質を測定し、保護する方法
CTVキャンペーンの測定と保護を強化し、広告投資から最大の効果を得る方法

ガイドをダウンロードする

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Rapport DV Global Insights 2025 : EMEA

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Thank you for your interest in our content!

Download report

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Explore Our Latest Insights and Innovation

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CTV測定の最強ガイド

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最新のインサイトとイノベーション

検証タグをリダイレクトし、CTVやモバイル動画広告費を吸い上げる新たな詐欺の手口

スマート冷蔵庫になりすまし、CTVのトラフィックを改ざんする詐欺グループ