メルセデス・ベンツのキャンペーンで自動車業界のベンチマークを24%上回るアテンション・パフォーマンスを達成

BGM OMD Greeceは、ギリシャにおけるメルセデス・ベンツの総代理店であるStar Automotive Hellasに代わり、DoubleVerify (DV)と協力し、DV Authentic Attention^®データを用いてパフォーマンスを評価しました。メルセデス・ベンツのアテンション指標が他の自動車広告主のパフォーマンスよりも24%高く、コンバージョンが5%増加した事例については、ケーススタディをダウンロードしてご覧ください。

事例をダウンロード

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Rapport DV Global Insights 2025 : EMEA

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メルセデス・ベンツのキャンペーンで自動車業界のベンチマークを24%上回るアテンション・パフォーマンスを達成

事例をダウンロード

Explore Our Latest Insights and Innovation

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