Global Insights
DV Global Insights reports and webinars combine our massive proprietary measurement data with intelligence from our comprehensive annual survey of consumers and marketing decision-makers — for analysis you can’t get anywhere else.
Explore the most critical topics in digital advertising, including AI, streaming TV, social media and more. See where media quality and performance are improving, what challenges remain for marketers and how to achieve better campaign results.
2026 Reports
Browse available reports or pre-order upcoming releases.
Must-CTV: Streaming’s Shift From Promise to Performance
DV technology and industry collaboration are moving streaming TV from a phase of fast growth to a true performance channel. Download the latest insights into fraud, viewability and emerging ad formats.
Regional trends
Get a closer look into industry trends, marketer concerns and consumer preferences specific to markets in Asia Pacific; Europe, the Middle East and Africa; Latin America and North America.
Coming Q2
Walled garden trends
Discover the most recent data into how consumers interact with social and video platforms, the challenges marketers face and the growing problem of AI slop.
Coming Q3
Optimization trends
Learn how marketers are using AI automation to work smarter, stretch budgets and optimize performance.
Coming Q4
Measurement trends
See how marketers are using marketing mix modeling, multi-touch attribution and other measurement tools to prove — and improve — business outcomes.
Coming Q4
2026 Webinars
Join us for a deeper dive into each new report.
Make Empowered Media Decisions
Advertisers face constant pressure to deliver efficient, brand-suitable, high-performing campaigns. DV Global Insights reports provide the data and context you need to succeed.
