DV Publisher Suite / Inventory Quality
Measure with Confidence
Your advertising partners care about media quality. DV empowers publishers to know where they stand with granular post-bid viewability, fraud, brand suitability and contextual insights.
Provide Your Partners With Peace of Mind
Media quality measurement provides opportunities to reduce friction and deepen partnerships. With measurement and verification across your owned and operated inventory, advertisers know that you are committed to helping them meet their goals.
Our Solutions
Identify Top and Bottom Performers
Quickly pinpoint where inventory is exceeding expectations, or where improvements might need to be made with ad slot, creative and URL-level insights.
Gauge Potential Inventory Demand
DV’s Inventory Compatibility Score allows you to understand which buyer objectives align with the inventory you offer. This dashboard references the brand suitability profiles of top DV advertisers and delivers its findings to help you optimize and package your inventory.
Avoid Friction and Makegoods
Diagnose and troubleshoot media quality issues before they impact yield. DV provides proactive predictive trend analyses and creative-level insights. It’s never been easier to make meaningful optimizations that get results.
Media Quality Made Simple
DV Inventory Quality provides actionable post-bid measurement insights that showcase what advertisers care about most.
Offer Built-in Fraud Protection
Create a secure advertising environment and trace fraudulent or invalid traffic to its source.
Maximize Ad Creative Viewability
Ensure ads have the opportunity to be seen and drive performance.
Maintain Alignment with Buyer Settings
Ensure that placements on your properties align with a brand’s suitability settings — strengthening long-term partnerships.
Get Proactive with Contextual Insights
Leverage neutral contextual insights to package and sell inventory based on scalable segments across partners and channels.
Offer Built-in Fraud Protection
Create a secure advertising environment and trace fraudulent or invalid traffic to its source.
Maximize Ad Creative Viewability
Ensure ads have the opportunity to be seen and drive performance.
Maintain Alignment with Buyer Settings
Ensure that placements on your properties align with a brand’s suitability settings — strengthening long-term partnerships.
Get Proactive with Contextual Insights
Leverage neutral contextual insights to package and sell inventory based on scalable segments across partners and channels.
