DV Publisher Suite / Quality Targeting
Automate Media Quality
Meeting an advertiser’s viewability, invalid traffic and brand suitability goals is a powerful differentiator, but manual optimization drains resources. DV’s Quality Targeting streamlines operations by automating optimization tasks.


Reduce Incidents and Save Time
Quality Targeting helps you solve alignment problems before they impact revenue. Reduce wasted impressions and provide the right inventory to the right partner.
Authentic Direct™: Automated Brand Suitability
Connect to DV advertiser suitability settings for direct campaigns.
Quality Targeting
Better Performance, Less Waste
Deliver on buyer expectations and maximize revenue from your inventory. Quality Targeting’s automation tools help to minimize impression waste and cumbersome makegoods.
Move Beyond Measurement
DV’s verification tools are about more than post-bid insights. Using the same measurement integration, you can implement pre-bid controls to prevent incidents before they occur.
Deliver on Key Advertiser Campaign Goals
Every partner is different. DV Publisher Suite helps you deliver results in programmatic and direct environments, no matter what an advertiser is trying to achieve.
Ensure High Viewability
With DV’s viewability data and predictive algorithms, you can meet unique viewability expectations.
Mitigate the Impact of Invalid Traffic
Provide a secure and fraud-free environment with DV’s fraud detection solution.
Protect Partners and Grow Demand
Boost buyer confidence by ensuring that campaigns are compatible with advertiser suitability preferences.
Action on Privacy-safe Precision
Increase premium placements and drive positive content alignment with DV’s advertiser-trusted contextual categories.
Ensure High Viewability
With DV’s viewability data and predictive algorithms, you can meet unique viewability expectations.
Mitigate the Impact of Invalid Traffic
Provide a secure and fraud-free environment with DV’s fraud detection solution.
Protect Partners and Grow Demand
Boost buyer confidence by ensuring that campaigns are compatible with advertiser suitability preferences.
Action on Privacy-safe Precision
Increase premium placements and drive positive content alignment with DV’s advertiser-trusted contextual categories.
