The AI Upheaval

July 13, 2026 | 2 p.m. ET 

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Join the global leader in media effectiveness for a midyear look at how AI has changed digital advertising in the United States. 

Drawing from our Global Insights reports Must-CTV: Streaming’s Shift From Promise to Performance and North America Trends, we’ll share actionable ways to make the most of your media spend during this unprecedented period of disruption and opportunity.

This webinar will cover:

• The effect of AI on the adtech industry so far this year, and what's to come

• Additional U.S. advertising trends, marketer concerns and consumer preferences 

• Measurable progress toward overcoming transparency, viewability and AI fraud challenges in streaming TV