The AI Upheaval

July 13, 2026 | 2 p.m. ET 

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Join the global leader in media effectiveness for a midyear look at how AI has changed digital advertising in the United States. 

Drawing from the Global Insights report Must-CTV: Streaming’s Shift From Promise to Performance and soon-to-be-released North America trend data, we’ll share actionable ways to make the most of your media spend during this unprecedented period of disruption and opportunity.

This webinar will cover:

• The effect of AI on the adtech industry so far this year, and what's to come

• Additional U.S. advertising trends, marketer concerns and consumer preferences 

• Measurable progress toward overcoming transparency, viewability and AI fraud challenges in streaming TV