Download DV's The Advertiser’s Guide to Retail Media Measurement and learn how to improve the performance of your retail media campaigns! Download Guide
DV's The Advertiser’s Guide to Retail Media Measurement Retail media is now the third-largest digital advertising channel in the U.S. and continues to expand globally. This growth presents an opportunity for both retailers and advertisers to engage with online consumers on a deeper level. But like any developing advertising channel, retail media presents challenges. This guide provides an overview of the challenges and opportunities that the retail media industry presents. Download The Advertiser’s Guide to Retail Media Measurement and learn how to improve the performance of your retail media campaigns!

DoubleVerify Powers Performance for the World's Largest Brands, Platforms and Publishers.

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DoubleVerify Powers Performance for the World’s Largest Brands, Marketplaces and Publishers.

We're in the Business of Trust

DV is driven by a mission – to make the digital advertising ecosystem stronger, safer and more secure. We help brands improve the effectiveness of their online advertising, giving them clarity and confidence in their digital investment. Confidence is built on trust. Trust is achieved when a company’s mission, team and actions are aligned – doing things for the right reasons, with transparency and authenticity. Visit our Trust Center to learn more about our commitment to transparency and privacy for our customers. 



Driving Quality and Performance Across the Digital Ad Ecosystem

Trust is foundational to the lasting partnerships we’ve built with advertisers, platforms and publishers. Explore our solutions below.

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BRANDS & AGENCIES

Power campaign performance and drive real business outcomes.

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MARKETPLACES (BUY & SELL-SIDE)

Maximize inventory quality and effectiveness to enhance value.

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PUBLISHERS

Optimize inventory and ad deliverability to drive yield.

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RETAIL MEDIA

Power scale and performance with retail media.

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DV Is Passionate About Innovation

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We Create Simple Solutions to Complex Challenges

DV has been powering digital media quality and performance for over a decade. Dedicated Fraud Lab and Semantic Science teams focus exclusively on developing cutting-edge solutions for brands, advertisers, marketplaces and publishers — from identifying the latest fraud schemes to safeguarding brand reputation across devices and emerging channels.

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