DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization Solutions Learn More
DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization Solutions DV will integrate customer journey insights, advanced attribution, performance analytics, and AI-powered activation into a unified platform to drive better outcomes. The transaction also expands DV’s value proposition to mid-market and direct response advertisers.

DoubleVerify Powers Performance for the World's Largest Brands, Platforms and Publishers.

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DoubleVerify Powers Performance for the World’s Largest Brands, Marketplaces and Publishers.

We're in the Business of Trust

DV is driven by a mission – to make the digital advertising ecosystem stronger, safer and more secure. We help brands improve the effectiveness of their online advertising, giving them clarity and confidence in their digital investment. Confidence is built on trust. Trust is achieved when a company’s mission, team and actions are aligned – doing things for the right reasons, with transparency and authenticity. Visit our Trust Center to learn more about our commitment to transparency and privacy for our customers. 



Driving Quality and Performance Across the Digital Ad Ecosystem

Trust is foundational to the lasting partnerships we’ve built with advertisers, platforms and publishers. Explore our solutions below.

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BRANDS & AGENCIES

Power campaign performance and drive real business outcomes.

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MARKETPLACES (BUY & SELL-SIDE)

Maximize inventory quality and effectiveness to enhance value.

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PUBLISHERS

Optimize inventory and ad deliverability to drive yield.

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RETAIL MEDIA

Power scale and performance with retail media.

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DV Is Passionate About Innovation

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We Create Simple Solutions to Complex Challenges

DV has been powering digital media quality and performance for over a decade. Dedicated Fraud Lab and Semantic Science teams focus exclusively on developing cutting-edge solutions for brands, advertisers, marketplaces and publishers — from identifying the latest fraud schemes to safeguarding brand reputation across devices and emerging channels.

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