Indonesian CPG Brand Used DV’s Pre-Bid Solution to Minimize Unsuitable Social Ad Delivery Without Increasing Cost

A global CPG brand in Indonesia partnered with DV to enhance brand suitability on social media using DV’s Universal Content Intelligence technology. By implementing pre-bid protection, they significantly reduced unsuitable ad placements without incurring higher cost increases. 

Encouraged by these outcomes, the brand expanded DV’s pre-bid protection across other social media campaigns. 

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