Retail Media

Driving Outcomes for Retail Media Networks and Advertisers

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The retail media market is one of the fastest-growing segments in advertising, highlighting a massive opportunity for retail media networks and advertisers alike – especially as consumers spend more time online shopping than ever before.

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Power Scale and Performance with Retail Media

Like other platforms, the retail media ecosystem presents media quality and performance challenges that can hurt the bottom line. DV’s retail media solution provides the infrastructure to foster trust across the ecosystem, offering both advertisers and retail media networks a standardized measurement and optimization framework that facilitates transparency and drives business outcomes.
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Advertisers

Monitor, protect and optimize media quality and performance by extending our trusted technology to your retail media campaigns. Ensure that ads are seen by real people, in the intended geography, in brand suitable environments and are optimized for performance.

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Retail Media Networks

Access a comprehensive suite of verification and performance capabilities that enables retail media networks to consistently measure media quality and maximize cross-channel performance and monetization across onsite and offsite inventory.

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“DoubleVerify’s product advancements and partnerships in the retail media sector are further examples of how we are leading the industry in developing innovative quality and performance solutions for emerging digital platforms.”

Mark Zagorski, CEO of DoubleVerify

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