The holiday shopping season is upon us and, despite supply chain concerns, global online retail sales for the entire year are expected to set new records with spend in excess of $4 trillion, according to U.S. News and Report. This is great news for the retail industry, but for advertisers to make the most of the new year, it’s critical they have a verification strategy that maximizes their media investment.
Download our latest industry guide, which uncovers key industry trends to be aware of and compares the state of quality media for retail brands versus other industries.