The Post-Cookie Era

Watch the recording here.

 

Are we entering a post cookie world? 2020 kicked off with one of the most fundamental technology advances our industry has seen in many years, the announcement that third-party cookies were to be depleted. This panel will explore the potential depletion of the third-party cookie, targeting alternatives and tactics in the instance that the industry goes ‘cookie-less’.

 

Panelists:
Sara Vincent, Senior Director, Strategic Partner Development, Index Exchange
Mathieu Roche, Co-founder & CEO, ID5
Ben Hancock, Global Head of Programmatic Trading, CNN International
Richard Sharp, Senior Director, Oracle Data Cloud
Daniel Knapp, Chief Economist, IAB Europe
Sharon Marshall, Director EMEA Partnerships Solutions – Data Trust, Google
Moderator: 
Tanzil Bukhari, Managing Director, DoubleVerify

 

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