Pivoting without cookies – How can you better strategize your targeting efforts in a cookie-less era to build real relationships with your customers?
Abstract:
Times are undoubtedly uncertain right now and brands are facing unprecedented challenges, navigating a post-cookie ad industry in an emerging post-COVID world. But we can always be certain about the value of high-quality creative, data-driven methodologies, and our ability as marketers to evolve with the times.
Join our panel of expert speakers in this session to understand how you can deliver relevant content, excite your audiences, increase customer engagement, and improve bottom-line results in a post cookie-less world.
Date: November 10, 2021
Time: 9:35AM SGT
Speakers:
Benoit Cacheux, Global Chief Digital Officer, Zenith Media
Preetam Jena, Head of Customer Acquisition, Retention & Engagement, Reckitt
Suhail Ahmed, Head of Programmatic, Data & Martech, Dentsu
Pritika Hemmady, Programmatic Business Director, DoubleVerify
Moderator: Dr. Sheela Siddappa, Principal Data Scientist, Kyndryl
Register for the event here.
Reach out to Events@DoubleVerify.com to connect with us.