Quality Measurement and Protection on YouTube

DV helps advertisers on YouTube align with safe and suitable content through pre-screen controls and post-campaign measurement solutions that encompass brand safety and suitability, viewability and fraud/IVT.

In this guide, you’ll learn:

• The importance of 3rd party verification on YouTube
• How to measure and protect your YouTube campaigns
• The benefits of leveraging DV’s unique classification & proprietary quality metric
• How to maximize campaign effectiveness through proven use cases
• How to efficiently and effectively activate DV measurement

Download our guide to learn more!